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Transformative Variations: The Uses and Abuses of the Transformative Use Doctrine in Right of Publicity Law

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dc.contributor.author Bunker, Matthew D.
dc.contributor.author Erickson, Emily
dc.date.accessioned 2019-06-18T15:35:38Z
dc.date.available 2019-06-18T15:35:38Z
dc.date.issued 2019-06
dc.identifier.citation 14 WASH. J.L. TECH.& ARTS 138 (2019) en_US
dc.identifier.issn 2157-2534
dc.identifier.uri http://hdl.handle.net/1773.1/1878
dc.description.sponsorship In 2001, the California Supreme Court embarked upon a novel experiment in its right of publicity jurisprudence. The court imported a single element from copyright's fair use analysis. That element—transformative use—has since become an enormously important defense for publicity defendants. Unfortunately, the transformative use doctrine is notoriously protean, and has resulted in significant confusion in publicity law that almost certainly chills protected speech. Many courts seem to lack a clear idea of what a sophisticated transformative use analysis should even look like. This article unpacks these issues and proposes improvements to this difficult legal area. en_US
dc.language.iso en_US en_US
dc.publisher Seattle: Washington Journal of Law, Technology & Arts, University of Washington School of Law en_US
dc.subject Intellectual Property en_US
dc.title Transformative Variations: The Uses and Abuses of the Transformative Use Doctrine in Right of Publicity Law en_US
dc.type Article en_US
dc.rights.holder © 2018 Matthew D. Bunker and Emily Erickson en_US


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